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Hilco Streambank is seeking offers for the assets, including intellectual property and inventory, of color cosmetics and brush company BH Cosmetics. The assets available for acquisition include internationally registered trademarks, domain names, social media accounts with more than 6.5 million followers, a customer database of approximately 700,000 opt-in email addresses and approximately 150,000 U.S.-based SMS text numbers, as well as inventory.

Subject to Bankruptcy Court approval, BH Cosmetics has entered into an agreement with RBI Acquisition Holdings, LLC to serve as the “stalking horse” bidder, at a purchase price of $4,300,000, subject to adjustments as described in the asset purchase agreement. The “stalking horse” bid is subject to higher or otherwise better offers through an auction process. A copy of the form of asset purchase agreement is available upon request, and access to a data room containing confidential documents will be provided to parties who execute a confidentiality agreement.

BID DEADLINE

February 11, 2022 at 12:00 p.m. ET 

AUCTION

February 15, 2022 at 10:00 a.m. ET

Please contact Hilco Streambank to learn more about the available assets and sale process.  BH Cosmetics is operating as a chapter 11 debtor in possession in a bankruptcy case filed in the United States Bankruptcy Court for the District of Delaware (the "Bankruptcy Court"). Hilco Streambank's retention, the dates set forth herein and the sale are subject to Bankruptcy Court approval.

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