Acquisition Opportunity
MediaShift, Inc.
Patents, Trademarks & Software
INTRODUCTION
Hilco Streambank has been engaged as the exclusive agent for the marketing and sale of the MediaShift, Inc. assets on behalf of its secured lender, MediaShift Holdings in an Article 9 sale process.
BACKGROUND
MediaShift is a next-generation digital ad tech company that monetizes WiFi networks and web publishing sites, while offering advertisers access to one of the fastest growing audience platforms targeting on-the-go consumers. The company’s patented ad platform is the first in the industry to monetize WiFi networks with advertising at both sign-in and in-session. Advertisers can engage the captive on-the-go audience across multiple devices, through videos, app downloads, lead capture, and other sponsored opportunities, while leveraging proprietary first-party data to reach highly targeted customer segments.
OPPORTUNITY
MediaShift for Advertisers: Connecting advertisers to the largest on-the-go community on the web
MediaShift provides advertisers unmatched reach to on-the-go consumers. Whether on a smartphone, tablet, or a PC, MediaShift's On-the-Go Engagement Platform enables advertisers to engage captive on-the-go users through videos, app download, lead capture, and other sponsored opportunity. MediaShift’s targeting technology leverages proprietary first-party data to reach highly targeted customer segments to maximize results.
MediaShift for WiFi and Broadband Networks: Monetizing WiFi & broadband networks through ad solutions
MediaShift partners with WiFi and broadband networks to generate advertising revenues through our patented MediaShift Monetization Platform. For the first time, networks be can monetized with revenue from high-value, targeted advertisers at both sign-in and in-session. The user experience is seamless and the MediaShift Monetization Platform easily integrates into customer networks.
ASSETS FOR SALE
Patents and Applications
| Number | Assignee | Title |
| 8554630 | Ad-Vantage Networks, LLC | Methods and systems for processing and displaying content |
| 8386321 | Ad-Vantage Networks, LLC | Methods and systems for searching, selecting, and displaying content |
| 8234275 | Ad-Vantage Networks, LLC | Methods and systems for searching, selecting, and displaying content |
| 8898161 | Ad-Vantage Networks, Inc. | Methods and systems for searching, selecting, and displaying content |
| 14/045239 | Ad-Vantage Networks, LLC | Methods and systems for processing and displaying content |
| 13/836672 | Ad-Vantage Networks, Inc. | Methods and systems for processing and displaying video content |
| 13/896057 | Ad-Vantage Networks, Inc. | Content Easement and management System for Internet Access Providers and Premise operators |
| 14/201180 | | Methods and systems for processing an displaying content |
| 14/200555 | Ad-Vantage Networks, Inc. | Locally and automatically articulated content requester technology |
| 14/200616 | Ad-Vantage Networks, Inc. | Systems and methods for providing and utilizing user-specific information |
| 14/339278 | Ad-Vantage Networks, Inc. | Systems and methods for managing network resource requests |
| 14/540877 | | Methods and systems for searching, selecting, and displaying content |
Trademarks:
- MediaShift®, Advantage Networks®
Domain Names:
- MediaShift.com/.biz/.co.uk/.me/.mobi/.net/.tv/.us
SALE PROCESS
Buyer Information
MediaShift historically generated revenue from its business, and appears to have signed multiple strategic relationships with Wi-Fi enabled venues such as airports, in-flight systems, and hotels.
Due Diligence
Buyers are expected to conduct their own due diligence. All assets are to be sold on an as-is, where-is basis. Further sale process details and information on the assets are available upon the execution of a confidentiality agreement.
Bid Submission and Deadlines
Bid submission and sale deadline prior to the end of October 2015. Please contact the below Hilco Streambank representatives for specific date and time.
Please contact Hilco Streambank representatives for further information regarding this opportunity.