Share
American Heritage Brand

ACQUISITION OPPORTUNITY

Hilco Streambank is seeking offers for the intellectual property and related assets associated with the Olympia Sports, Clever Training, and Surf Outfitter brands. The assets include domain names, customer data, trademarks, and more.

BID DEADLINE

February 7, 2023
at 12:00 p.m. ET

AUCTION

February 9, 2023
at 12:00 p.m. ET

OLYMPIA SPORTS 

A Trusted Hometown Sporting Goods Retail Brand 

Established in 1975 in South Portland, Maine, Olympia Sports was an established sporting goods retailer with a robust presence across the Northeast and Mid-Atlantic, as well as an e-commerce site at OlympiaSports.net.  With more than 230 stores at its peak in 2012 and more than 150 in 2019, Olympia Sports provided its customers with sporting goods and equipment, fitness gear and apparel, footwear, casual wear, team apparel, and accessories.

olympia map
SOCCCER

Olympia Sports maintained a customer database totaling 640,000 customers with an email address, mailing address, and/or SMS number. The brand engendered a loyal customer, with more than 415,000 customers having made a purchase in the last 2 years. Within the pool of active customers, 175,000 opted in to receive SMS text messaging alerts. Its e-commerce site, which launched in 2018, generated more than 16.3 million visits between January 2020 and May 2022.

 

Olympia Sports Sales
Average Order Value

 

SPECIALTY RETAIL BRANDS BOLSTER THE OFFERING 

Clever Training

Clever Training, an e-commerce brand built by a team of endurance enthusiasts and experts, grew to become a world-class provider of high-quality, innovative fitness gear and technology. Clever Training’s assortment of products catered to athletes of all skill-levels across a wide range of team and individual sports and outdoor activities including running, cycling, swimming, and cross-training. Peak sales, all generated through CleverTraining.com, were $11.8 million.

Surf Outfitter was created by a group of passionate individuals dedicated to the surf and waterman lifestyle, providing a hand-selected collection of apparel, equipment, and accessories. Surf Outfitter operated one store in Tampa, Florida, where, along with its e-commerce site at SurfOutfitter.com, it sold products across swimwear, clothing, footwear, boards, and accessories categories. The brand generated sales of $2 million in 2020.

Surf Outfitter

 

ASSETS FOR SALE

  • Trademarks
  • Customer Data for 640,000 customers
  • Owned Image Library
  •  Domain Names
    • OlympiaSports.net
    • CleverTraining.com
    • SurfOutfitter.com
    • BrooklynHalf.com
    • RunColorado.com
    • ClothesBuy.com

CONTACT US

 
Generate New Image